matt's blog

How InnerStrength got its name

3D InnerStrength logo

Back in the late 90’s, or as my son likes to say, “back in the 1900’s”, I was leaving the security of a Fitness Director position of a large facility for the second time. But this time it was different. Going full steam ahead in providing for myself and my family, by my own merits. The leap of faith of starting your own company. I started out training ‘on the side’ in the early 1990’s under the name “Royka and Company.” This was a direct reflection upon my father and his consulting company he had when I was growing up. It was very corporate, and disguising the fact that it was just me.

The Race

Hi-Tec finish line June 18, 2000


“So how are you doing?”

That’s what everyone asks when they see me now since my 12 year old son, Max, passed away on May 15, 2013.


Max was born perfectly healthy but at 6 weeks of age, he mysteriously contracted bacterial meningitis. After 7 weeks at Vanderbilt Children’s, he came home with brain damage, epilepsy and many other handicaps. Despite his battles, and ours, in caretaking over the years, I refuse to think he had a bad life.


So how am I doing?



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